In Personify, items, services,
or benefits that can be purchased by a constituent are called Products. The
software provides a comprehensive and flexible product definition structure
that allows a combination of products across all subsystems. These products
can be combined, packaged, and/or sold individually. This follows a standard
workflow.

The AOA will sell items via the
web, phone, and fax. Personify will track the life cycle of all these items in
stock and will provide the following with Inventory Products:
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Tracking cost of goods sold
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Define shipping calculation
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Manage shipping
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Manage warehousing
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Manage inventory stocks and reorders of products.