You can define campaigns, funds, and appeals to track donations’ methods and means into your organization. We need to base your structure on reporting requirements, and there is no hierarchy or linkage between funds and campaigns.
Funds. Funds designate the specific financial purpose of a gift. They identify the financial accounts in which Personify records gifts and pledges. If your organization has many particular goals for gifts, you may have different funds and only a few campaigns. You can associate funds with campaigns and appeals. When you add a fund to a gift, default campaigns or appeals can appear automatically. You can also associate GL Accounts to funds.
Campaigns. A campaign is your overall objective for raising money. For example, a political action campaign aims to raise cash for advocacy efforts associated with a cause. Your organization may have a PAC fund, a Legislative Fund, or other funds within that campaign. Campaigns typically have a defined beginning and end date with a monetary goal.
Appeals. Appeals track the sources your organization uses to generate gifts and expenses associated with these sources. You can set up appeals such as direct mailings, phonathons, dinners, and auctions and track the number of constituents you solicit for each appeal. Appeals also allow you to define benefits given to those who give/donate to an appeal (such as a coffee mug, t-shirt, or newsletter subscription).